5 pieces of advice for a successful media interview
Media interviews provide a fantastic platform for company spokespeople to raise awareness of their brand - but giving an effective interview is easier said than done.
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Interview with Jason Bradwell: Why I set up the B2B Better podcast
What's involved in making a great podcast? We asked Jason Bradwell, host of the B2B Better podcast, to share his experiences and advice.
Diversity and reputation management in business - an interview with Olive Strachan MBE (Part 2)
In the second half of our interview, we asked Olive Strachan what businesses need to consider when it comes to diversity and inclusion
Diversity and inclusion in business – an interview with Olive Strachan MBE (Part 1)
In the first of a two part series, we sit down with Olive Strachan MBE to find out more about how she works with businesses on diversity and inclusion
Expert tips and opinion on LinkedIn
An Interview with 'Mr LinkedIn', Mark Williams
I like to think I’ve built up a good base of knowledge about LinkedIn – recognising what works on the platform and what doesn’t, through a combination of experimentation...
Measurement 101 - featuring an interview with measurement specialist Steph Bridgement
Measurement – it’s as important as the work itself. But measurement falls to the bottom of the priority list far too often. This is for a number of reasons...
Ethical Supply Chain Program
Positioning Ethical Supply Chain Program as a global leader in ethical practice
Our campaign helped raise awareness of the impact and importance of ESCP’s programs
Breaking the Fourth Wall... with Sasha El-Halwani, D2L
In our first edition of Breaking the Fourth Wall, Nikki speaks to Sasha El-Halwani, Integrated Marketing Manager at D2L, about how one conversation sparked a nine-month full funnel marketing campaign.
4 things to think about before launching an international PR campaign
Launching your business in a new territory? Read Lizzie's top tips on international PR to ensure your communications translate.
Over and out(age) - communications in a crisis
We reflect on one of the biggest IT outages in history and consider how the two tech companies at the heart of the crisis handled their communications